Our mission is simple: to bring together industry thought-leaders with an audience that is invested in learning about the latest news and technologies in the energy sector.



Webcast Experts, a division of Krishnan & Associates, leverages years of strong technical expertise, industry know-how, and powerful business relations, with the purpose of producing cutting-edge webinars. Our team of experts and marketing specialists work together to offer industry thought-leaders a platform and audience for sharing new and innovative technologies, products and services.


Ravi Krishnan is the Managing Director at Krishnan & Associates and Webcast Experts℠. Ravi brings over 17 years experience in management consulting & recruitment services in the power and infrastructure industry. His areas of expertise are in analytical & advisory services - technical marketing & communications, market research, mergers & acquisitions and business restructuring. 
He has initiated many relationships among large utilities and OEMs such as General Electric, Babcock Power, Southern Company, Caterpillar, Tata Group, Doosan Babcock, Adani Group, Imerys, etc.

He also conducts corporate training seminars on restructuring, benchmarking, business development and human resources. His work has been published in over 250 domestic and internal publications & trade journals. He frequently conducts training program and speaks at various domestic & international conferences. 


Bill Looman provides over 23 years of experience in marketing, market analysis, technical sales, sales management, strategic targeting, and sales process development.   Prior to assuming a strategic consulting role with Krishnan & Associates, Bill was involved in sales and marketing of power generation technologies to solid fuel fired power plants for over 13 years.  

Bill has worked on a wide range of strategic consulting projects involved in the market analysis, launch and market development of FGD technologies, Air Heater Products and Combustion Controls systems. 

Bill brings a wide network of contacts in the power generation industry among utilities, IPPs, OEMs and service producers.



John’s energy industry expertise stems from over 25 years in technical sales, marketing and business development of environmental technologies. At Webcast Experts℠, he utilizes his experience for content and strategy development. Earlier in his career he was involved in the marketing of a range of environmental systems including solid fuel combustion equipment and associated ash handling ancillaries, flue gas conditioning systems, ammonia vaporization, metering, and injection systems for SCR applications, filtration and separation equipment and systems, cryogenic refrigeration systems, and abrasion-resistant linings for piping, vessels, and equipment.  

He has worked extensively with power plants across the nation in helping them achieving compliance for environmental emissions and upgrades.  He brings extensive knowledge of current and emerging regulations for NOx, SO2, Hg and PM emissions in USA, European and Asian markets.


Luke Raithel has been with K&A for 6 years. At K&A, Luke has been involved with market communications and research projects involving air pollution control equipment for power plants, boilers, turbines, and generator control technologies. His research has also extended into the field of coal mining in the United States and abroad as well as bulk material handling.

At Webcast Experts℠, Luke manages the production and marketing of webinars, working directly with the client from start to finish. Luke has a BS degree in Marketing from Bentley University.


Loredana Britka has been with Krishnan & Associates for the last four years, in both administrative and research roles. Loredana is in charge of managing and maintaining all K&A and Webcast Experts℠’ databases. Loredana also promotes business opportunities for Webcast Experts℠ by executing direct marketing campaigns through a variety of communication channels.

Loredana has a BS degree in Law (Romania), and degrees in Business Administration and Accounting (USA).


Kaival Shah is a Business Analyst with K&A and Webcast Experts℠ based in Mumbai, India. Prior to joining K&A’s India operations, he worked with K&A’s USA office. Kaival is consistently involved with marketing, recruitment and business development projects within the Power, Mining, and Energy sectors in India. Kaival maintains regular contact with various regulatory authorities and the Indian power market at large and has played a vital role in updating and analyzing various aspects of this market report.

Kaival has a Masters Degree in Business Administration from University of Hartford (USA) and a Masters in Commerce from Symbiosis College (Pune, India).

Webcast Experts HV Guru Murthy Business Development Asia


H V Guru Murthy received a BSc (Bachelor of Science) degree from National College, Bangalore and a B.E (Bachelor of Engineering) degree from University Vishweswariah College of Engineering, Bangalore. 

Guru has over 36 years experience in the power industry. Joined Bharat Heavy Electricals Limited as Engineer Trainee and retired as General Manager. He has worked at BHEL, Trichy and Ranipet in Air Quality Control Systems (ESP) Engineering department for 18 years in various fields of Proposals & Contract engineering, Product engineering, Field engineering services, Testing, Model studies and R&D. He has also submitted various technical papers / articles in number of seminars and technical booklets.

Later he was in-charge of Marketing of ESPs, Bag Filters, Steel Chimney, Ash & Coal handling Systems, Steel Structurals and associated Systems, before moving to Noida to Power Sector Technical Services. He also has experience in Spares & Services Business Group for 15 years. 

He is also a Fellow of Institution of Engineers (India) in Environmental Division. 

Soumitra Naik, Webcast Experts


Soumitra Naik is a Digital Marketing Analyst with K&A with nearly 5 years experience in digital marketing techniques in the Power Industry. At K&A he is involved in range of marketing & business development activities including online registration, marketing of industry seminars for various power industry customers.

Soumitra has a degree in Bachelors of Engineering in Information Technology from Goa University.